Website plus Google Ads without a setup fee

Many UK small firms get a website built by one person and Google Ads set up by another. The two never quite match, and money gets wasted sending clicks to a page that was never built to convert them. Buying both together fixes this properly, and it costs less.

Why the two go together

Google Ads sends visitors to a page. If that page loads slowly, has no phone number above the fold, or doesn't say clearly what you do, the click is wasted. You've paid Google for the visit and got nothing back.

A website built alongside the ads account means the page is designed for the traffic it's about to receive. No guesswork, no separate suppliers blaming each other when it doesn't work.

See website prices if you want to check what's included at each level first.

What it costs

The website plans are Start at £49/month, Pro at £69/month, and Business at £99/month, covering up to 5, 8, or more pages. No setup fee on any of them.

Google Ads setup normally costs £99. While you're on any website plan, that setup fee drops to £0. Management then runs at £149, £249, or £399/month depending on the tier you need.

The official combo — any website plan plus Ads Start — is £129/month. That's not £49 plus £149 added together; it's a fixed combined price.

On top of that, your ad budget is paid directly to Google, never through us. We don't touch it or take a cut of it.

Compare Google Ads prices to see where each management tier fits your budget.

A worked example

Say you take the £129/month combo and set a monthly ad budget of £300, paid straight to Google. Your total monthly outlay is £429: £129 to us, £300 to Google. There's no setup fee buried in either number, and no surprise invoice later.

If you later want more management support, moving from Ads Start into a higher tier simply changes the management portion, not the ad budget you control separately.

When not to run Ads yet

Ads work best once a few basics are in place. Hold off if:

- You have no way to track what happens after a click — no call tracking, no form notifications, nothing. - Nobody answers the phone during business hours, so enquiries go nowhere. - Your margin is too thin to cover a few false starts while you learn what works.

Running Ads before these are sorted usually means paying for clicks that lead nowhere. Fix the basics first, then switch the campaign on.

How the demo works

We build a free demo of your site in 24 to 48 hours. You look at it before anything is live. If it's not right, you don't start — there's no charge either way. This applies whether you take a website plan alone or the full combo.

Request a free demo — you pay only if you approve it.

Once you approve a website plan, it runs on a 12-month term, after which it continues on 30 days' notice. Google Ads management can be adjusted more flexibly, since the ad budget itself is always separate and under your control.

Is the £129 combo really cheaper than buying separately?

Yes. Buying a website plan plus Ads Start separately would cost more than the £129/month combo price. The combo is a fixed figure, not the two prices added together.

Do I pay the ad budget to you or to Google?

Directly to Google. We never handle your ad spend. Our fee covers the website and the management of your account, nothing more.

Is the website setup fee really £0 with Ads?

Yes, while you're on any website plan. Google Ads setup normally costs £99, but it's waived entirely while your website plan is active.

What's the minimum term?

Website plans run for 12 months, then continue on 30 days' notice. The demo itself stays free regardless — if it's wrong, you simply don't start.

Will Ads guarantee more enquiries?

No. We don't promise lead volume or results. What we provide is proper setup, tracking, and management so your budget is spent as effectively as possible.

Can I upgrade management tiers later?

Yes. You can move between the £149, £249, and £399 management tiers as your needs change, separately from your ad budget.